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Super Bowl History
After boldly guaranteeing a victory prior to the game, Jets quarterback Joe Namath completed 17 out of 28 passes for 206 yards, and was named the Super Bowl's Most Valuable Player, despite not throwing a touchdown pass in the game.

Since both teams are now in the same conference (and were part of the same division from 1970-2001), they cannot meet in a Super Bowl again, but can meet prior to the Super Bowl (as they did in 2002).
 
 
 
            Super Bowl III MVP
Quarterback Joe Namath might have won the Most Valuable Player award without even throwing a pass. His "guarantee" of victory -- and his determined leadership to back up his boast -- cemented the reputation of the AFL and excited football fans around the country. The upstart Jets defeated the Baltimore Colts of the NFL 16-7 in one of the biggest upsets in sports history.

Completing 17-of-28 passes for 206 yards, Namath directed a Jets attack that rolled up 337 yards of total offense. The Jets defense did its part by forcing 5 turnovers.

Namath's famous run off the field after the game, his index finger waving to let the world know who was "No. 1," is one of the enduring images of the Super Bowl.
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Super Bowl MVPs
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While the Orange Bowl was sold out for the game, the live telecast was not shown in Miami due to both leagues' unconditional blackout rules at the time.
For the first time, famous celebrities appeared for the Super Bowl ceremonies. Entertainer Bob Hope led a pregame ceremony honoring the astronauts of Project Apollo and the recently completed Apollo 8 mission, the first manned flight around the Moon.
Singer Anita Bryant later sang the national anthem, while the Florida A&M University band performed during the "America Thanks" halftime show.
This game is thought to be the earliest surviving Super Bowl game preserved on videotape in its entirety.
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Jets quarterback Joe Namath "guaranteed" victory on the Thursday before the game, then went out and led the AFL to its first Super Bowl victory over a Baltimore team that had lost only once in 16 games all season.

Namath, chosen the outstanding player, completed 17 of 28 passes for 206 yards and directed a steady attack that dominated the NFL champions after the Jets' defense had intercepted Colts quarterback Earl Morrall three times in the first half.

The Jets had 337 total yards, including 121 rushing yards by Matt Snell.

Johnny Unitas, who had missed most of the season with a sore elbow, came off the bench and led Baltimore to its only touchdown late in the fourth quarter after New York led 16-0.
GAME RECAP
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Jets                 0    7   6    3        16
Colts               0    0   0    7         7
BOX SCORE
1      2     3      4         Total
Date January 12, 1969
Stadium Miami Orange Bowl
City Miami, Florida
MVP Joe Namath, Quarterback
Favorite Colts by 22
National anthem Anita Bryant
Coin toss Tom Bell
Referee Tom Bell
Halftime show "America Thanks" with Florida A&M University
Attendance 75,389
TV in the United States
Network NBC
Announcers Curt Gowdy, Al DeRogatis and Kyle Rote
Nielsen Ratings 36.0
Market share 71
Cost of 30-second commercial US$55,000
Super Bowl 3 Information
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